Founder's Note / 1: Pet Food Shoes

in NewRoad Foods Blog

When I was little girl (or the “olden days” as my 5 yo calls them), my Dad had a pet food start-up and he owned a pair of shoes that were forbidden from coming in the house. These were his pet food shoes. He wore these when he visited factories, did product development, ran trials, etc. If you’ve ever been to a traditional pet food factory (not highly recommended) you’d understand why these shoes had to stay outside.

When we started NewRoad in 2015 and began developing our products I got my own pair of pet food shoes. Because we use human-grade ingredients, my pet food shoes are significantly less gross than my Dad’s were in the 1980’s but at the end of the day there is still flour, dough, dishwasher water and any number of messy substances that get on said shoes.

A really rewarding day is when you come home and your pet food shoes look like you made a lot of pet food that day. Messy pet food shoes are a kind of badge of honor. The past few months my pet food shoes have remained in my garage but this week I got to put them back on. And it was awesome.

In our tumultuous world that is now so unpredictable and often scary, putting my pet food shoes back on felt like a little personal win. And it seemed important to celebrate a win.

Thank you so much to our team, customers, supporters and friends who made it so that we get another shot at putting our pet food shoes on again and getting to work.

-Katie

212 comments

  • Asara

    Asara

    March 09, 2022 at 08:34 PM

    This is an excellent post I seen thanks to share it. It is really what I wanted to see hope in future you will continue for sharing such a excellent post.
    https://ipsnews.net/business/2022/02/17/keto-burn-dx-uk-reviews-super-fast-results-with-bhb-ketones/
    http://ipsnews.net/business/2021/12/27/best-health-keto-pills-reviews-is-losing-weight-that-simpler/

  • Aadam

    Aadam

    March 08, 2022 at 08:39 PM

    Hi! This is my first visit to your blog! We are a team of volunteers and new initiatives in the same niche. Blog gave us useful information to work. You have done an amazing job!
    https://ipsnews.net/business/2022/02/18/skincell-advanced-reviews-works-on-moles-skin-tags-anywhere-on-your-body/
    http://ipsnews.net/business/2021/12/27/yec-keto-customer-reviews-attain-faster-weight-loss-with-bhb/

  • Leah

    Leah

    March 08, 2022 at 08:12 PM

    wow, great, I was wondering how to cure acne naturally. and found your site by google, learned a lot, now i’m a bit clear. I’ve bookmark your site and also add rss. keep us updated.
    http://ipsnews.net/business/2022/02/13/trichofol-reviews-japanese-secret-to-regrow-hair/
    https://ipsnews.net/business/2022/03/04/neuropure-ingredients-reviews-does-it-really-worth-trying/

  • Rylee

    Rylee

    March 08, 2022 at 01:11 AM

    This post is very simple to read and appreciate without leaving any details out. Great work!
    https://ipsnews.net/business/2021/09/19/nucentix-keto-x3-customer-reviews-clinically-proven-shocking-results/

    https://ipsnews.net/business/2022/03/04/daily-turmeric-reviews-is-it-true-or-scam-answer-revealed/

  • Lucy

    Lucy

    March 08, 2022 at 01:08 AM

    I definitely enjoying every little bit of it and I have you bookmarked to check out new stuff you post.
    https://ipsnews.net/business/2022/03/01/peak-performance-greens-superfood-reviews-legit-or-scam-must-read/

Leave a Reply

Your email address will not be published. Required fields are marked *